Cooking Diary by Shruti Agrawal 122

Allow your passion to become your purpose, and it will one day become your profession

That is exactly what Shruti Agrawal did!! Meet the young baker who loves to bake and cook a yummy and delicious variety of food and desserts that will make you want to eat more. Shruti Agrawal is a penchant food and recipe blogger and owns the site well known as www.cookingdiarybyshruti.com.

Though Shruti completed her post graduation, her desire always remained in starting something on her own and be her own boss. However, she knew the value of education and hence wanted to finish her master’s hoping her education may help her in providing guidance to start and lead a successful business. bb

Creativity is allowing yourself to do mistakes. Art is knowing which ones to keep

Which perfectly applies to Shruti as initially, she tried various other things to find her true interest. Such as the fashion industry, online store, family business and few other, none of which could win her mind and heart together. But she realized that baking and cooking is something she loves to do.

Cooking and baking came naturally to her as Shruti’s mother was also an excellent chef around her kitchen and Shruti learned many things at a young age. She started experimenting recipes since the age of 12.

My mother is the biggest inspiration to me and all that I know today is something I have learned from her. I will be the happiest when I cook as good as she does.

– tells Shruti with all the love and fondness to her mother who inspired her to reach where she is today.

One cannot learn an art without making mistakes, and Shruti also faced a few accidents in the kitchen like burning her cupcakes or over roasting. Well, that’s part of learning because when you make a mistake you learn what to do and what not to do, isn’t it?

Sometimes when opportunities come, it knocks our door in the form of love by our family. Little did she know that one day she will own a cooking and food blog where people would look forward to what she writes and shares her recipes. In the year 2014, her sister Kirti encouraged her to start a blog with all her food recipes and share the idea with people who have similar interest and Kirti was adamant till Shruti started it. Until then she had no idea that she had it in her to turn her passions into a way of living.

As a teenaged girl, Shruti always watched the Nigella Lawson on TLC and aspired to become like her one day. However, she could not give much attention to what she truly loved to do as much of her time went into the preparation of her graduation and post graduation in marketing and advertising sectors.

When her sister forced her to start the blog, she was secretly excited too as she always loved writing. She decided to share her recipes through her blog. She did not know how to start one though. Hence, she researched and learned the basics of using a WordPress and started her blog.

She still remembers when she started the blog, the first post she wrote was about chocolate muffins. Prepared the muffins, took photos from her Samsung Note-2 and wrote a lengthy recipe. She was a novice in writing a food blog and was not as good in food styling and photography then. She kept the post in draft for about five days until she cooked up some courage to post it on the blog. She kept visiting her draft blog making sure if there were no errors.

When you do something out of heart, people always accept it gracefully and with love.

– claims the charming Shruti remembering her experience of her first post.

The love and appreciation she got from people in the form of comments and likes pushed her to work harder. People truly loved the idea of making a complicated recipe easier and upon that it was eggless. Since then there was no turning back. Shruti began to cook and bake the foods. Also took photos of them step by step to make a different post for every recipe. The process taught her to excel in other skills and fine tune her abilities in photography, food dressing, and styling.

For me, baking is Therapeutic. It makes me feel happy, calm and peaceful.

– says Shruti being content and happy with what she is doing.

Cookingdiarybyshruti is a food blog which is all about baking, cooking, food photography, food styling, and its trends. The blog concentrates on making different complex food items from scratch and breaking it down into easier recipes. The blog also features foods with gluten free, sugarless delicacies. Shruti likes to explore baking food with fruits, new ingredients, alternative flours and mainly most of it is eggless.

A visual appearance of food holds the same love for a food, as it takes for cooking it. Hence I love to take photos of all the food I prepare with exceptional skill on photography. I love to dress the food and take pictures of them before I post my recipe for my readers.

– conveys the young food inventor who also loves writing.

Shruti is also a writer in various e-magazines like Polkacafe.com, Foodkraft, TheUrbanSpice, and few others. Love for writing and baking has given a space where she has built a career that she loves the most today.

I believe if we love our work and have a passion for what we do, nothing can go wrong. All we have to do is dream and believe in what we do.

– tells Shruti, the strong believer with a voice of confidence.

Shruti also conducts baking workshops in Delhi. Her previous contracts for the workshops was with some of the well-known food companies such as the Epigamia Yogurt,

Shruti also conducts baking workshops in Delhi. Her previous contracts for the workshops was with some of the well-known food companies such as the Epigamia Yogurt, Wishq India, Frontier Biscuit, and Paper Design Company. Readers have followed her from blog to her workshops to learn her style of cooking and baking which talks volumes of her skills.

The love my readers have shown by coming again and again and asking me to share more of my recipes keeps me encouraged. The love and response they show keep me going and growing. My vision is to take my blog to bigger heights than it is today and bring more people together with similar interests. I also want to open a CDBS kitchen studio where people can learn baking and cooking different things with a difference. I want to create a community where each one of us could inspire one another in our culinary adventures and conquer the oven. I believe in making my passion my paycheck.

– says Shruti thanking her readers and all the people who stand by her appreciating her talent and skills in writing and baking both.

When you follow your passions there is no stopping you from leading the ladder of success. Shruti Agrawal is truly an inspiration for women who think all they know is only cooking because just cooking can be a hugely successful career, isn’t it?

Did the story of Shruti Agrawal inspire you? Do not wait anymore. Take your cooking and baking skills to a better level by learning few more recipes by Shruti Agrawal. Visit her Facebook Page to know more.

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SA Photography – We click photos as a return ticket to a moment otherwise gone. 56

Believing in the philosophy- Do what you love and the rest will follow, Sanchi Aggarwal started Say Cheese Studio to view the world through her lens for perspective. Trained in Electronics and Communications to be an engineer and take forward the already well-established family business was a but obvious expectation from Sanchi but the realisation that her world and calling lay beyond machines & tools was when the creative animal in her started raising its ugly head.

But it was not until her visit to Sai Ashram- an abandoned dog shelter in 2013, that became a defining moment for her. She was really touched by the distress and misery of those suffering dogs and decided to bring about awareness and the needed attention of a larger audience for the cause. And as the visuals say louder than words she clicked pictures and shared with the world. With this she not only succeeded at the mission at hand but also her true calling was found – PHOTOGRAPHY.

Despite the fact that following a creative medium that transcends all barriers be it language, caste, color, creed anything physical or material and yet communicate was a daunting task, she always believed that the only way to capture a good memory is by feeling and being fully immersed in that moment.

When she decided to find her pot of gold in photography, her passion was to become the voice of the voiceless to create awareness about their plight and elicit support for change and betterment. So, the streets, people and the life itself became her stage. She travelled extensively, taking her camera along to the places like Kolkata , Jodhpur , Jaisalmer, Ladakh etc as her motivation comes from all the interesting people she shoots, from her interactions with them and the range of emotions that she is able to capture.

The medium is huge but I chose to document street life because of the innocence and purity of my subjects and to be able to capture them in their most natural environment.

– says Sanchi who is mentored by Raghu Rai into the world of photography.

Her genres of specialisation includes

–Street photography

–Portrait photography

–Studio photography

Events

She also conducts photography walks, in and around Delhi and organises photo tours for enthusiastic photographers in India.

Humankind longs for immortality- want to leave behind something for the posterity. Photography, for me, as an art form is part of that desire to be immortal and as a photographer one is immensely blessed to live beyond one’s life as photography is a journey to eternity.

– adds Sanchi

All I can take away from her story is –spend time with your inner self to evolve your own skill and vision and folks, being persistent always pays!

Visit us at our website – SA Photography.

The Man Behind The Glamour and Beauty! 1764

Jewelery and Accessories add a little sparkle wherever you go.

Absolutely right!! Coz every piece of jewelry tells a story. Isn’t it??

Today I am here to share the story of a man who fancied, created and designed his own brand for jewellery. Meet Mr Abhishek Sehgal, owner of the fast-growing online brand of jewelry, JEVELEN, that has already made its mark all over the world, and is all set to make a mark in India too.

India is a country with a great passion for jewels, art, and culture. Various stones like ruby, diamonds, emeralds etc, not only have their prominence in enhancing beauty but also are used in significance to the horoscopes. We find custom made ornaments depending on our choices and Jevelen is one such brand set out to bring a difference at an affordable price and at the comfort of buying online.

I feel like Jewelry just happened! It kind of chose me, I think!!

– says Abhishek, thinking back to how he came into the business of gems and diamonds.

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Being born to a business class family of Delhi, he was always driven by a desire to start something on his own. A business that sets him as a unique and successful entrepreneur, a job where he can be his own boss. After completing his senior secondary in education, he decided to go to Sydney, Australia to find himself a job. But it was difficult to find a good one and he worked in a couple of places trying to find a living. He also worked in Agricultural farm land for few months before he found of job in a jewelry workshop.

I have always loved designing and doing creative things since my childhood and finding a job in designing and creating jewelry out of precious stones was like a dream come true to me.

– recalls Abhishek, with a smile on his face remembering his earlier days of his dream job when he initially started as a worker.

Although he was the most intelligent and best worker, his salary did not make him reach his dreams and to make his own mark with his talents that he learned over the time while designing the jewels.

Then is when he decided to start JEVELEN his own brand of beautiful Jewelry and accessories. He began to design and market his products. The start was definitely not a walk on a bed of roses. He did struggle to bring his business into one of the top-selling jewelers without any much back-up, support and being self-funded. Well, as they say, “where there is a will, there is a way”…. stands true to this man. There was no stepping back once he started and he began with promoting his products. As he was in Australia, he started from there and slowly he spread the business globally.

The biggest challenge for me was creating a product differentiation. Keeping that in mind, our products are unique in design and in its make. Jevelen Jewels are made with Rhodium, an American Diamond. The best part of it is they are not copied or merchandised and are original.

–  tells Abhishek who is all eager to bring it to his home country that is India.

Being successful globally, he is looking forward to launching the brand here in India with a dream of many possibilities. Launching his brand alone is not the idea, but he also wishes to provide jobs to the unemployed by setting up workshops of jewelry making across many cities in the country thereby hiring people with a craftsman’s hand.

The company will be launched with about 50+ franchise outlets across PAN India and will be soon one of the major jewelry brands of our country. The company also donates 10% of their monthly profit to charity in terms of child education, old-age homes, widows, animal feeding and orphanages trying to provide a hand to those in need.

Here is a man who not only has a good heart and is talented with an art of designing gems & diamonds but also knows the value of hard work.

As an entrepreneur and a good human being, Abhishek Sehgal, truly stands as an inspiration who has achieved so much at such a young age.

So, what are you waiting for? Go check Jevelen website and order up the fanciest jewels of your choice.

You can find Jevelen at www.jevelen.com

or

Their Facebook page at www.facebook.com/jevelenofficial