I am sure most of us get angry just with the mention of the word customer care especially the outbound calls that are made to sell products and offers. Of course, there are some good people in it, but many of them are inexperienced and some who might have caused a kind of pain or an irritation. In a day I get so many calls that it feels like I carry a mobile phone just to listen to all offers of all the products in this world. If your mind is gearing up to suggesting me that I should activate the service that blocks the tele-calling services, then I cannot. I have given my number in my daughter school who sends me SMS information. Because of which I cannot activate the blocking service. Hence I and my mobile are both vulnerable.
Talking about the customer care, as angry as we feel, I feel sad for that voice behind the phone who try to sell me something desperately, because many times they end up being scolded, trashed or even the phone being hanged on their face. I agree these calls can be truly annoying but imagine without the world of advertising and tele-calling, could we ever come to know about the various offers, new products in the market, discounts and sales etc. Of course, there are various other means of advertising but hey, it’s like someone directly calling you to inform you when you are totally unaware of so many deals on your favorite things that you wanted to buy.
However, the customer care executives can work on some techniques in the way they talk to a customer and do not end up making the people even more annoyed. Here are some tips based on my personal experience.
1. There is a time for everything
Yes! Just like everyone, your work timings also starts from 9. But for many others, it is not the time to receive calls from a tele-calling service who is trying to suggest about what they need to buy and why. As it is peak hours of commuting to work between 7 AM to 9 AM people do not prefer talking on the phone unless you are the person’s girlfriend or boyfriend. Timing your calls depending on the kind of customer you are calling is the best way to find some sales. My suggestion, keep your mornings for paper works and start calls way after the lunch break.
2. Be polite and quick
Your customers are your God because in the end of the day they are the one who will show an increase in the number of sales made for the day list or even to have a positive customer. You may come across different kind of people and some of them may be downright rude to you. Do not lose your cool and speak to them rude as well. You may not know in what situation you called the customer or if it was a wrong time. Hence always talk politely and wait for the customer to talk. If he or she do not want to talk at that moment, don’t force. Because it is obvious you are not going to make any sale. Instead, ask for a time as when you could call back.
3. Know your product well
Recently, I got a call from a girl who wanted to tell me about an offer that my mobile service was giving to its customers. The offer had some hidden charges and I found it meaningless. Hence I asked few questions, which the girl found it very difficult to answer. I told her to check with the details and call me back. Not every customer will be polite and will ask you to call back mind you. It is important to know every single detail of your product before you go and tell people to buy the product. Even details of its flaws.
4. Remember your potential customer names
When you talk to people, you will be able to judge, that who might be a positive customer and it is important to remember their names. Talking to a person addressing their names builds closeness and trust, rather than ‘Sir’ or ‘Madam’. Well, we have all the technology to note down the names and remind you later, isn’t it? If you your customer asked you to call back or if you promise to call back with any information, do not forget to call back.
5. Be clear in your speech
A few days back, an executive called me to explain me about an online coaching class for my daughter. Most customer care executives are well trained with English accents. This guy was so proud, that without stopping even once, he went on talking like a bullet train. He did not care if I was listening or if I am understanding. That irritated me. In the end, when he stopped, I told him to ask someone else to call me and explain again and I cut the call. I plainly lost interest in the course, simply because of this customer care executive. The language in which you talk is important when you talk the one which your customer can understand. Also be slow and precise allowing the customer to think and grasp about what you are talking. But do not ever lie to your customers just to find a sale.
Life is a business and we all sell and buy something or the other. We all trade to live and to be happy. Let’s give a chance to that someone who wants to tell something and to that someone who might or might not be interested in knowing more.